Posted Leave a commentPosted in 100 days - strategy, 4 minute read

Cheers to a new year and another chance for us to get it right - Oprah Winfrey

January 15th

How is your new year coming out so far? How is your plan? How are your resolutions? Are you still working out? Are you still on a diet? Are still learning every day? I know it’s early. Yesterday was January 15th. But you know what that day mean, don’t you? January 15th is the Cut Off. Statistics show that 95 percent of the people that actually made a new year’s resolution, have already broken it by today. And that’s if you even made a resolution.


Beyond resolution

Now if you are exception to that I’m thrilled for you. I support you. Keep grinding, hustling and rocking it. But if you missed maybe I can help you not only recover but get way beyond new year’s resolution and make some real lasting changes in your life (100 days of change- article).


Why bother?

Most people don’t even make those new year’s resolutions, but why? They have been making them so many times, for so many years and they know they’re not going to follow through. After a while who want to disappoint themselves? Who wants to be upset with themselves? Why even bother to set a new standard? You know it’s going to be the same way as last years. If you are still reading this then obviously, you’re not that kind of person.


3 biggest mistakes

There are some common mistakes we are all making, once we try to change any given part of our life. I have been making all of repeatedly even after knowing what I really needed to do. Those mistakes are not any kind of a secret. You know that perfectly well but knowledge without execution is not worth a dime. Three biggest mistake:


1. Vision

First step for lasting change is that you’ve got to have a vision. A vision for what your really, truly want. Not about what you don’t want but what you are here to achieve. It can only work when it really excites you. The bottom line of our follow through comes down to our emotional intensity. In a different state of mind you are going to come up with much better and more exciting vision than you would while sitting little inebriated on your couch on January 1st. It has got compelling. It has got to be a gift. Give yourself a gift of a really wonderful vision.


2. Reasons

Along with this compelling vision you’ve got to have a strong enough reason that are going to help you follow through when it’s going to get tough. That’s one of the biggest change ingredients missing for most people. You can be sure that somewhere along the way, it’s going to get really tough. Challenges are inevitable. You will be tired, you might be stressed or sick, you won’t have time, outside circumstances might destroy your plans. Those are the moments when your reasons have to pull you. You don’t let the fear take you over when you have strong enough reasons. Reasons come first, answers come second.

If you have compelling vision and you have strong enough reasons, it will push you though tough times. Instead of collapsing, you will do things other people won’t do. Even if you get of target, you will get right back. Make the change. Make things happen.


3. Review

You have got to review it and feel it every day. Have you ever wanted something so badly, you had such hunger for it, that you couldn’t stop thinking about it? You need to wake that hunger once again. You need to develop emotional relationship between you and your desired outcome. Once you start to keep thinking about it, envisioning it, imagining it, feeling it, you will attract things and people to your life. It will become a major part of your focus, with emotions and intensity that you will notice anything that can get you there.


What happened?

What people do with new year’s resolutions?  They come up with something they kind of want. It’s not a compelling vision. They really don’t have strong enough reasons and they never review it until they’ve noticed that they’ve broke what they said they really wanted to happen. They didn’t really resolve.


Set yourself to win

When you really get clear on your reasons, your vision is compelling and you are reviewing it every day, the brain becomes incredibly acute at noticing anything that can get you move forward. And you find a way.


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Posted Leave a commentPosted in 100 days - strategy, 4 minute read

Don't be afraid of change, it is leading you to a new beginning – Joyce Meyer

Once you start your Journey don’t expect anyone to notice. Don’t wait for approval, don’t wait for help and don’t expect it. That goes with the territory. It’s yours.



People who get the most approval and respect are the ones who care the least about it. Once you start being busy doing you’ll notice that you stopped concerning yourself about other people’s opinion. Advance confidently on the Journey towards your vision and dreams even if it’s against the judgment of your entourage.


Before landing

Before you finish your project, your Journey sit again with yourself and ask yourself three simple questions:

  1. Whether the thing I worked for, what I have created or contributed made any difference? Did it make my or other people’s life, job, day better? Does it really matter?
  2. Was this my most excellent performance, contribution? Did I give it my best effort or was it just a slapdash? Did I take my time to prepare it? Did I really fight and grind for it? Have I tested it? Be diligent in advance. Before you contribute think it through to make it excellent.
  3. Does it have your emotions, spirit and heart all over it? Is there motion in it? Be sure to fill your life and life of others with emotions, colors and joy again. Bring it back.



Remember it is your Journey. Don’t be surprised that many people will discount you even if you help them. What I’m going say to you now might come as a surprise but we need to accept it and it will make your Journey easier. Once people are aware of you and your work they will ignore you on purpose. Don’t expect to be encouraged or cheered. It’s yours. Than they will laugh at you and your failures. They will wait for your mistakes. If this won’t work for them and your success will grow immensely people will start to fight you. They will be threatened by your actions and your successes. But you shouldn’t have any time to worry about it.

We are all self-made but only successful once will admit it. Admit to outcomes.   



Do you hear that whisper? This is a barely audible voice in the world of fierce noise. Stop for a second. Listen up. Focus. It’s me reaching to break you out from the grasp of fear and impotence of inaction.  I genuinely believe you will take all the necessary time to get to know yourself. There is no downside to this investment and your gains can be truly magnificent.


For yourself

Wake up. I know you don’t want to. I know you are tired. I know you need to rest. I know all that but it doesn’t matter. Wake up. This is my call to you. I urge you. I ask you. I encourage you. Do it for yourself. Not for others. Not for me. Not for your friends. Not even for your family. Not for the money. Not for the accolades. No, do it for yourself.


Size of your thinking

Make the most important decision of your life. Make it NOW. Start your Journey to greatness and fulfillment. It can take you wherever you dared to envision. The only limit is the scale of your thinking. There is nothing else. How big are your thoughts?


Your recipe

The strategies and experiences you’ve learned can easily separate you from others and protect you from being mediocre but remember there is no clear recipe for success. No magic formula. No shortcut. No prescription for success. The only recipe is the one you will create for yourself. This will be the product crafted out of a tone of hard work during your Journey. Let your Journey become the most fulfilling project of your life.


Enjoy the ride

I wish it on all of you. You’re on your own Journey. You’re going after your own Vision and I wish you to be strong, persistent but what’s a lot more important find your happiness and joy.  You can live your life on your terms, on your scale right NOW and you can really enjoy it.   


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Posted Leave a commentPosted in 100 days - strategy, 4 minute read

If there is no struggle, there is no progress - Frederick Douglass

It’s corny title I know, but nothing else better reflects what I’m going to do. This is an introduction and invitation to my Journey. It will not be about big leaps of change. It will only be about small changes, tiny adjustments and habits forged day by day. I know this not what most people are looking for. You won’t find any magic formula, overnight success or recipe for greatness here. It may seem that it will be about arduous, repetitive and boring baby steps. But that’s how any sustainable and long-term change is produced.  Yes, change is not given, found or won, it’s produced, it’s forged, it’s wrenched from our fears.


New Year’s resolutions?

Dreams. Expectations. High hopes. In January, most of us have plans or resolutions for the upcoming year. If we won’t schedule them specifically they will just stay our wishes. I’m not a big fun of New Year’s resolutions but you need to start someday and it doesn’t matter when.   



But to make lasting changes we need to develop strong enough habits.  Our days are full of those daily habits, routines, rituals and they are very important part of our life. They are making who we are, how we feel and where we are going to be in the future. Some of those routines serve us very well. Others not at all. If you want to change any of them, you need to replace them with new habits. That is the crucial part. If you leave that space empty, either bad habit will come back in a light speed or you will find yourself doing things you didn’t want to do.


The Plan

You have to be aware of your rituals and habits and what’s most important you need to have full control over them. Way too many times I knew what I wanted to accomplish, I even knew how I need to do it but I didn’t plan it. I didn’t organize it properly. I didn’t block time for it. This is a mistake I’m not going to repeat any more. I’m done with that. It actually took me couple of days to set it up and plan my goals, my change, my vision, my Journey.


Inner beauty

My plan doesn’t look very fancy. It’s not very sophisticated. But it’s going to work. It’s a simple excel sheet with 13 columns. My goals are divided into three categories. Milestones, rocks and minor rocks (I couldn’t come up with a better name). I’m not going to get into specifics but this is a plan for a whole year, with specific goals to get my vison which is on the next excel sheet. I didn’t want to spend hours preparing all this it and then just store it on my disc. That’s why it requires that I open it at least twice a day. There is a column with specific daily goals and a different one showing my progress. It needs to be updated every day. I made it to be a game and competition with myself. I made it to be fun and it is.



This is not a shock therapy and I wanted to avoid any big changes. New habits and behaviors I have added to my life are not taking me more than 30 min each.  Each day is planed with repetitive daily habits spread though out the whole day.  First item in my list is getting back to running before work and I’m reviving my morning routines. Saying three things I’m grateful for. Smiling for three minutes. Reading for 15 minutes before going to bed. Another thing is a general theme for each of week. For example, in the first week I’m going to work and pay attention to my body posture and body language.   



Those little habits are very important to me but what’s even more meaningful are the bigger projects that I was putting off way too long. Those are the rocks that are going to build the milestones of my life. Each ‘rock’ is a part of a snowball that’s only going to get bigger and bigger.  Now all of those rocks are planned and scheduled in my calendar. On some of them I’m going to work as fast as this week, others are planned for February, March or later. But they are all in there. Each day is organized, planed and there is no space for working on what I feel like in the moment.


Not a one-night stand

This time it’s not going to be a challenge. It’s something far more important than a challenge. Challenge prompts assumptions that it is a onetime thing, one-night stand. It suggests that we’re going to do it, accomplish our outcome, that we’re going to get to the third base and forget about. I want to from a relationship with my outcomes. I’m going to make us inseparable partners.  


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Posted Leave a commentPosted in 4 minute read, FAILURE STORIES

Age is a case of mind over matter. If you don't mind, it don't matter - Satchel Paige

This is a remarkable story of Colonel Harland Sanders. A Man who started at 62 and failed 1009 times before succeeding.  This story is inspirational because it’s an example of how perseverance, dedication, and ambition along with hard work can create success; regardless of your age.



Colonel Harland Sanders has become a world-known figure by marketing his “finger lickin’ good” Kentucky Fried Chicken. He was the founder of Kentucky Fried Chicken (KFC). However, most people know him because of his iconic white suit, black string tie and walking cane. His statues are almost all over the world since KFC is present in about 118 countries.



One of the most amazing thing is that he just started when most of us are already finishing. While most people can’t wait to start being really lazy he started to be really busy. At the age of 62, after running a restaurant for several years, Colonel Sanders retired and received his first social security check for $105. And it wasn’t until the age of 65 when he sold his first restaurant, when he truly started to build his global fried chicken empire.  


Biggest Asset

Col. Sanders loved to share his fried chicken recipe and in return people were telling him how much they loved it. This helped him build an incredible confidence and certainty in his recipe. He was determined to sell the world on his delicious chicken secret.  Not having much at his disposal, Colonel Sanders decided to use his biggest asset. Try to think what is one of the biggest assets of most people who are retired? It’s Time. Using that to the fullest he traveled door to door to houses and restaurants all over his local area. He wanted to partner with someone to help promote his chicken recipe. Needless to say, he was met with little enthusiasm.


1009 rejections

In those tough times of rejection confidence in his recipe helped him perceiver and be persistent in his hustle. But if he wouldn’t learn from his failures and if he wouldn’t keep on changing his approach it probably wouldn’t get him anywhere. After being rejected many times he started to cook his fried chicken on the spot for restaurant owners. If the owner liked the chicken, they would enter into a handshake agreement to sell the Colonel’s chicken. Legend has it that Colonel Sanders was turned down 1009 times before his chicken was accepted once.  



The deal was that for each piece of chicken the restaurant sold, Sanders would receive a nickel. The restaurant would receive packets of Colonel’s secret herbs and spices in order to avoid them knowing the recipe. The first restaurant that he landed was based out of Salt Lake City, Utah, which became the first Kentucky Fried Chicken. The restaurant tripled its sales within a year where 75% of that revenue was from the colonel’s chicken.



The company grew and expanded faster than he could have ever imagined. In 1964, at the age of 74 years old, Colonel Sanders had 600 franchises selling his trademark chicken. He sold the company for $2 million dollars to a group of investors led by Jack C. Massey and John Y. Brown Jr. But he retained the rights to the Canadian franchises and stayed on as a salaried goodwill ambassador to the company. In 1976, the Colonel was ranked as the world’s second most recognizable celebrity. This just goes to show us that it doesn’t matter how old we are or just how much money we have to our name in order to accomplish something great.


Secret recipe

Did he succeeded because he had proper connections? Did he have the best education? Large capital in the beginning? Incredible marketing abilities? Was he very well situated? Born with any advantages? Was he young when he started? No. None of this is true. There is only one reason for his success. He knew what he wanted and he took massive action.

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Posted Leave a commentPosted in 4 minute read

Tough times never last, but tough people do - Robert H. Schuller

Let’s face it’s not going to be easy. There is nothing easy about the thing you want to do. Tough times are going to come. Fear is going to come. Failure is going to come. Winter is going to come. That shouldn’t be a surprise because tough times were here before, right? Fear was here. Failure was here. So was winter but we always seem surprised and feel disappointed when it comes back. Why this keeps happening to us? I would risk saying that we are not prepared to what’s coming at us. Tough times are coming at us with a full blast. Winter is coming. So how can we prepare?


You are the reason

You need to develop strong enough reasons to follow through when it’s going to get tough. Your intention is everything. Nothing in your life happens without it. Nothing ever in life has been and never will be accomplish without it. There will be a million reasons why not but there’s one great reason WHY. It’s your vision. You are the reason you think the way you think, you are the reason you act the way you act, you are the reason the way you are. It’s up to you to change it what needs to be changed. Persevere and stay focused.



Don’t criticize what you’ve got. Instead turn what you’ve got into the miracle of your future. Don’t wish it was easier, wish you were better. Don’t wish for less problems, wish for more skills. Sometimes your real dream will reveal itself once you start going towards your goal. Do not limit your belief or what you are capable of based on your skill set today. Your skill set today has nothing to do with whether or not you can accomplish your future vision. The important things are the skills you need to learn to get there. New routines, new habits, new friends, new mentors. Every big goal is impossible at first, but with every inch, with every step you take in becomes more and more possible.


Clean up your neglect

We tend to delay doing the most important things. Why? Because we know it will take a lot of time and effort to do them. We are afraid to fail so we feel a lot safer not to try at all. Break that limiting belief.  Clean up your neglect. How? If you feel you should work out and you could work out but you don’t work out, it’s a clear sign that you are on the wrong track. If you feel you should learn and could learn but you don’t learn, it’s a clear sign that you are on the wrong track. If you feel you should read and could read but you don’t read, it’s a clear sign that you are on the wrong track. Should call. Could call. Don’t call. On the wrong track. Should change. Could change. Don’t change. You are on the wrong track. Conversation you haven’t had, calls you didn’t make, hours you didn’t practice. Get that job done. Don’t let neglect destroy your day, Don’t let neglect destroy your future.


Do what you can

Go back and do what you can. If you do what you can then life will give you some extraordinary things to do. You start with the smallest of disciplines and do not neglect them and do not disregard them as being trifling. Everything matters. Everything is important. All disciplines affect each other. Do not disregard the smallest of disciplines. Do not neglect the smallest of disciplines and build on that foundation and you can have everything you can possibly want. Take care of your smallest disciplines one by one until you get to the bigger ones. By that time you’re going to have experience, knowledge and skillset to take care of the bigger issues.


How to prepare for winter?

What I can do about the upcoming winter of my life? What I can do about the challenges that I know I’m going to face? Here’s what you can do. You can get wiser and stronger. Wiser and stronger.  Come home smarter than you left. Go home with more ideas that you had. Next get stronger. You can develop the muscle. You can develop the courage muscle. You can develop the inspiration muscle. You can develop the discipline muscle. You can get stronger. Anybody can get stronger. You can develop the mental strength and ability to handle anything. After a while your friends might not even recognize you because of how strong you have become.


The key is not to wish for a better winter.  The key is to wish for more strength, more wisdom or courage and actually get better, get wiser, get stronger.


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Posted Leave a commentPosted in 4 minute read

Knowing is not enough, we must apply. Willing is not enough, we must do – Bruce Lee

Sounds great but how to do it? First try to change the question you ask yourself from ‘What’s most important to me?’ to ‘What do my values needs to be to succeed? Values are the emotional states that we believe are most important for us to either experience or avoid. Values determines what you focus on. They control what you know and don’t know. They control what you do and don’t do. What’s important and what’s not. Values and beliefs are directly responsible for our neglect and procrastination. Values and beliefs are the place where we will find the answer to Why we don’t do.



Every decision in your life is determined by your beliefs and values. So many of us like to declare out preferences and say out loud what we want. Unfortunately for us those preferences are far different from the preferences we actually reveal and actions we undertake. Success does not come from your talking. It comes from your actions. 



How about inactions of others? Can you change people who don’t want to change? The answer is simple. Off course you can. All you need is the right kind of leverage. Some people rather die than let you tell them what to do but all of us have a leverage point. If you get enough leverage and if you interrupt the pattern you can make anyone to change. If you are conscious enough you can create a new pattern. If all it takes is leverage, why most people want do it?  Main source of that are your beliefs.


Insane beliefs

Can we have beliefs that make no sense, yet still believe them? Sure. The only way people change is when they associate it with enough pain or pleasure. And ideally both. If you are doing something constantly and every time you get more and more pain, you will get to a point when you must change. On the other hand, getting pleasure fuels the process of change. It is like with a glass of soda. After drinking the first one you will want more and more. Drinking more soda will not make your thirst go away.  You need to break that pattern and go for water not soda. At first it might not give you the taste you expect but it the long run you will really enjoy the outcome.


Weak Foundations

With every next experience your beliefs are getting stronger. Remember you are like a magnificent building and your beliefs are your foundations. You can be remarkable design with outstanding facade but if you are built on weak foundations, pillars or in a swampy area, you will collapse spectacularly. Take care of your foundations. Take care of your beliefs.


Pain and Pleasure links

What equals pain and what equals pleasure is deeply wired in your nervous system. In order to change you need to change what you link pain and pleasure within your nervous system, not just in your head. Very often you know what to do but you still don’t do it. Sounds familiar? It means that links to your nervous system took over. Some of you link pain to the things you need to do, like making that phone calls, like exercising, asking for help, going to work or coming home. Sometimes you escape making a change because you think how good it was in the past. If your present is painful you escape to the past to run from the pressure to change or you escape to the future because no one knows exactly how it’s going to go. But if your brain links that it is was painful in the past, it is painful now and it will be painful in the future, the change will happen instantly.


Past outcomes

How much do you think your past outcomes alter your future decision and actions? We love to think we have a freewill to do whatever and whenever we want. The truth of the matter is that most of us are massively hardwired to our past and it’s an excellent prognostic for our future. It happens for one reason only. One reason. We allow our past to be an unconquerable limitation. It deforms our beliefs. It restricts our thoughts. It destroys our actions. Don’t let our past to destroy our future. Leave your past behind you.


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Posted Leave a commentPosted in 4 minute read

The greatest ability in business is to get along with others and to influence their actions -  John Hancock

Logic or Emotions?

We all have certain reasons for our actions and decisions? What are your reasons? Do you act upon emotional or logical reasons? Do you trust your brain or your gut? The truth is we do things for emotional reasons and justify it with logic. Almost in every situation when we have to decide and there is a massive clash of those two forces.  One force is emotional reasons to act or get influenced now. The other one is dominant reasons to avoid acting on that idea.  The second one mostly comes out of our fears and pain associations. Logic comes last just to justify our choice. If you think you are so practical, logical and that’s not your case, don’ be so sure about it. Logical reason very rarely plays a major role in our decision process. That’s why if we ever want to influence anybody we need to create an emotional bond which will be an initial asset to the relationship.


How to uncover people’s wants?

I start from being genuinely interested in other people. What they are talking about? What they are paying attention to? How they are reaction? I do by watching their body language, their facial expressions as well as listing closely to the tempo and tone of their voice. When someone starts talking about their want you can see and hear instant change. Gleam in the eyes, posture becomes more open, body gestures more energetic and reactions a lot quicker. Voice can give us a lot of clues as well. Higher volume, quicker tempo and firmer tone of voice is a perfect sign. By listening, asking honest questions and being genuinely interested in others you will get to know them a lot better. If your actions and your care are going to be sincere you will make the other person feel important and significant.



One of the most important aspects of influencing is to create that incredible bond were people know who you are and they really care about you. How to do it? Become genuinely interested in other people. By doing this you will create a beautiful variety in your life. Let’s all listen to people and start paying attention to what they are saying. It’s not about what we want to say. This will create a great social experiences because we won’t be sitting there creepily excited about what we’re going to say when the person is done talking.   


How to influence people?

Dale Carnegie explains in his book ‘How to Win Friends and Influence People’ that we need to show respect for the other man’s opinion and never tell a man he’s wrong. Do you ever meet a person and almost everything he says is wrong? If you confront that in a hostile way you will create a lot of unnecessary argument and hostility. It’s different to tell someone that they are wrong just for your desire to be right than do it out of care and concern. That’s what honesty is about. 


Good persuader

If your friend is overweight and you care about them your job should be a good persuader. Your job is to help them. It’s not to nag them. It’s not to tell them. It’s about getting them to want to change for their reasons. Ask questions, find a wound there and stir it up. What do you really like about your current situation? Ok and What would you change? What you really don’t like about it right now? What is the biggest disappointment? Why? How does it stop? How much does it cost you not to change? What are you missing? How could it be changed? Just to let you know those are the same questions you should ask yourself.


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Posted Leave a commentPosted in 4 minute read

Within each of us, there is a silence, a silence as vast as the universe. And when we experience that silence, we remember who we are – Gunilla Norris


Very often we are so focused on ourselves that start to think we are separate from the rest of the world. But there is no separation. There is no separation between you and your family. There is no separation between you and your company. There is no separation between you and your work. There is no separation between your happiness and your family’s happiness. There is no separation between your suffering and suffering of others. Ego tries to convince us differently but there is no separation.


String of connections

What would the world look like if every single one of us felt complete, felt peaceful and felt inner connected? When we let go of seeing only ourselves all of our priorities change because we can actually see the entire world as a string of life connections. Maybe the one thing that keeps us from truly living is that deeply seeded thought that we are separate from the world. Maybe it’s time we change our minds?     


Are we separate?

Most of us are pretty convinced that we are not separate from the world. But why don’t we notice it? Why don’t we see it? I think it’s because we are so focused on ourselves and so distracted by our individual experiences. We actually might not be what we think we are.

What if we are an already complete image? What if we already have what we are looking for? What we already have happiness?  What if everything we do to each other we do to ourselves? What if everything we see in each other is ourselves?



What if we are strings of connections? What if all of us are energy? It has been scientifically proven that human body is a very complex pattern of energy. But why don’t we feel it?



What is the ocean? The simplest possible answers is that ocean is water. Ocean is water in motion. Sometimes when we look at the ocean we just see waves. We can call a certain part of the ocean a wave but it gives us the illusion that the wave is separate entity in the ocean. But the wave is not in the ocean, wave is the ocean.  And similarly we might not be the waves. Maybe we’re the ocean. Maybe all of us are energy and we can realize that directly.


What is EGO?

Ego tries to convince us that we need to get something, that we need to chase something. Ego is that voice in your head that says you’re not as good as that other person, maybe you need to do something else to make yourself better, to add to yourself. Ego is constantly trying to keep me from being me and you from being you. Ego is fighting us from loving this live and from loving it now. Once we realize that we’re complete than this live and everything in it becomes a play of form. It becomes a game. It becomes happiness. And then comes a time when we can make something good out of. There is nothing to be worry about. It’s to have fun.



We can all put our ego and pride aside. We can remove all barriers, all fears and expectations. We can all be drivers of positivity. We can all be a person of change and then we will not just be a waves of change. We will be an ocean of change. If you want to change, let’s say your organization, what can you accomplish as a separate entity, a separate wave? Not much. And imagine what could the whole ocean accomplish. How greater and deeper the changes could be?


New way

The only moment that matter for us is right NOW. We must begin by seeing ourselves in a world in a new way for the first time. We must see us in our families in a new way. We must see us in our organizations, our cities, our countries, our plant in a new way. Let’s try to think less of ourselves. Let’s invest less in the story we tell about our own specialness and let’s liberate ourselves to accomplish the world changing work we set out to achieve.  


Everyone is looking for good and everyone is good. There’s nothing you need for yourself.


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Posted Leave a commentPosted in 4 minute read

The amateur salesman sells products; the professional sells solutions to needs and problems – Stephen Covey

Yes, we are all salesman. Not only we are salesman but each one of us is a marketer or even a media company. If you think I lost my mind you might actually be right but it’s not about me. It’s about you. Keep reading and you might see today’s world and market place in a different light. I’m very far from wanting to convert anybody, I just want to give a different perspective.


Science of persuasion

The core of sales and marketing is the science of persuasion. Hundreds of times every day we are trying to persuade and sell to other people. We are unconscious salesman. We live in a world where we constantly sell ourselves, our ideas, our thoughts, and our desires to others. We sell our services, our work, our data, our art, our physical abilities and anything you can think of. We do it for money, for fame, for accolades, for attention, for significance or a higher purpose but one way or the other we do it.



Very often we try to convince others to look at the world from our point of view. We pitch our ideas to our bosses or products and services to our clients. We do it not only at work but also at home. You do it, your girlfriend or boyfriend, husband, wife or even kids do it. We all do it. We try to convince or family to go camping, rafting or just chilling at the beach. But that’s nothing compared to what the kids are doing. Our kids sell you almost every second. Your son sells you this new toy he wants. Your daughter sells you a dress she wants. And you know that they don’t give up that easily, right? They sell you what they want, how they want it and when they want it. Constantly.


PR ninja

Don’t act surprised because you are doing the same thing at work. Remember your college at work that managed to convince your boss that he is so busy or so good at what he does. We all had that master PR, silent marketer and magician salesman friend. You were thinking how he or she can be so lame or lazy at work and be so highly valued. Well, that’s the power PR, the power of your personal brand and your market value. If you are the best but no one knows about it, it has no value. It doesn’t matter. No one cares. But if you will be able sell your small accomplishment as a massive success you will win a lot more.


I don’t want to be salesman


There are worse things in life than death. Have you ever spent an evening with an insurance salesman?

– Woody Allen

Most of us don’t want to be salesman. The though itself makes us extremely uncomfortable. When we think of salesman we instantly see crooks, frauds and beggars. When we think of the act of selling we feel disgust. In most of us selling as a profession evokes a sense of low esteem. We need to get rid of this notion. Selling, your work or even someone else’s, is an art. It requires innovation, understanding and knowledge about other people, high persuading skills and a tone of practice. We must be able to grasp quickly and to respond adequately.


New World

We live in a fast, moody and a hyper connected world. This is a completely new world. We are all constantly competing for attention. Just like in a marketing world we all have different strategies. Selling, marketing and learning the power of influence (coming soon) at the highest level becomes even more important than it has been in the past because you are a saleman.

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Let us be grateful to people who make us happy, they are charming gardeners who make our souls blossom – Marcel Proust

Call to action

This is my very personal call to all of you.  Please be grateful for all the moments you have with your loved ones. Cherish your life. Do not put it for later. Every single moment is special. Stop for that brief moment every day. Think about all the things you are grateful for.  You can reach your goals but without enthusiasm for your life you will never be happy. Be grateful for all those little things. Things you do for others. Things they do for you and do not expect anything in return. Smile even if no one else does. Say I love you even if no one else does.


Every moment is precious.

When Jim Valvano, great college basketball coach, was accepting Arthur Ashe Courage Award presented by ESPN he said


Cancer can take away all my physical abilities. It cannot touch my mind, it cannot touch my soul and it cannot touch my heart. And those three things are going to carry on forever.

Many of us have people in our closest circle who are in serious physical or mental condition. Tell them how much you love them and what they really mean to you. Every moment is precious. We cannot get back or reverse time and that is the thing we regret the most. Time is our most precious resource.  



I want to share with you a very personal story from my life. When I came back home from Denmark after working there for six weeks I was very happy and emotional to see my kids. On the next morning I went to visit my very sick Grandma. When I’ve dialed code on the intercom keyboard and I heard my mom’s voice.  She just said ‘Open’ but this was more than enough. I knew. I took the stairs to the third floor. Somehow subconsciously I didn’t want to take the elevator. This was an extremely long walk. I really hoped I will never get there. But I did. I had some hope left in me but it was crashed when my mom let me inside almost without a word. Priest was giving my loved Grandma last rites. Sadness and grief took over my body and soul. My Grandma was gone.


Iron Lady

Remorse came instantly. ‘I didn’t arrive on time to say goodbye. I should have visited her more often’. A day before I left to go to Denmark I met with Grandma. Her state was very serious. She had very serious type of cancer with metastasis. But for those 30 minutes we have spent together she was very communicative and happy to see me, as I was to see her. We were talking about my kids and Grandma’s early days. All her life she was a very strong person. Experiencing Second World War and working in German work camps in her early teenage years. As a young girl she lost her baby brother. All that made her into remarkable and mentally unbreakably human being.


No complain

Very rarely you could hear her complain, neither about her health nor anything else. She went through life as an independent, resolute and proud woman. But sickness makes all of us very dependent. Unfortunately, Grandma was suffering more and more but no one could do anything about it. My mom and my aunt were taking care of her and keeping her company till the end.  She passed away in the presence of her loving daughters in peace of her own home and bed. Being as safe and comfortable as possible. It is very hard for me to write all this but it is my own way to say goodbye to Grandma. ‘I will love you forever. We will meet someday again. Goodbye Grandma’.


Laugh. Smile. Cry

Now I urge you to visit or call your loved ones who are fighting with sickness. They need your help. Do it as soon as you can. Do not wait. Time is very precious, and we don’t know how much we have left.  Tell them how much you love them. Don’t keep your love inside. Share it.    


Live your life with passion. Laugh. Smile. Cry. Be enthusiastic every day.

Be grateful.


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